Boosting a Facebook Post | Best Practices

Facebook offers a wonderful way to “boost” or “promote” your content by paying a bit extra money (as low as $5).  This is separate from Facebook ads, which requires a higher level of online marketing expertise to generate success.  Facebook has made it quite easy...

Facebook Engagement Tips

5 Key Tactics to Create Engagement on Facebook

Big brands and small brands alike all have similar goals on social media: To cultivate our online community, grow our followers and ultimately create a platform to convert new leads.  What is Facebook Engagement and why does it matter? Many times my clients at Pop Digital Marketing...

Facebook Updates Its Posting Preferences For Pages

If you manage a business page on Facebook, your life just got easier! Facebook has officially rolled out a new posting feature which allows admins to effortlessly elect if he/she wants to post as the page or as him/herself through a more straightforward means.  Way back in the...

Facebook Manager Posts

2 New Facebook Updates for Businesses and Pages

Facebook has recently made 2 updates that will shake up how you use the Social Networking platform to market your business.  And, if strategized correctly, you will see a positive outcome from both these changes! Change #1 | Facebook Page Manager Tracking On February 20, 2014, Facebook...

New Trending Feature On Facebook

Facebook is rolling out a new feature titled “Trending” (currently only in a few countries and only available for certain users) on the right side of your homepage. Trending According to Facebook:  “Trending shows you the popular topics and hashtags that are being talked about on Facebook....

How to Embed a Facebook Post on your Website

Previously only permitted to developers, Facebook now allows people and businesses to embed a facebook post, picture or video on a webpage/blog.  See below for an example of an embedded post: // Post by Pop Digital Marketing. How Embedding a Facebook Post On Your Website Can Help...

Facebook Pages

8 Tips To Facebook Posting For Business Pages

Congratulations!  You finally put together your facebook page.  Now you need to grow your fan-base, figure out what to post and how to post it.  Below are a few best practice methods to getting started on your facebook business page. Here are 8 tips to consider...